Enterprise Digital Commerce for Pharma and Healthcare

Scale fast with a complete and composable platform.

Digital Commerce Transformation for Pharmacies.

The pharmacy industry has grown to become one of the most successful in eCommerce. In Romania the pharma market has surpassed 6.4 Billion euros in 2023, while the private healthcare sector is over 7 billion. While the potential for digitalization is great, a pharmacy’s digital transformation remains a complex, multi-stage process, one that requires a partner who can simplify the number of technology integrations necessary to achieve this in record time.

This is why you need a platform who strikes the right balance between customization and composability. In other words, you need pragmatic composability!.

A complete, conected
and composable platform

The right eCommerce platform bridges the gap between online and offline sales channels, whether you are building your project from scratch or migrating to a new solution. In a landscape where your selling points are also your main pickup points and warehouses, omnichannel capabilities are not just an option, they are a necessity. This is why you need to make sure your platform covers all major features, while allowing you to tailor the others to your unique taste.

Most solutions don’t set you up for success, as VTEX does. Discover some some of VTEX’s most requested Pharma & Healthcare features, endorsed by IDC’s B2C Marketscape 2024*.

Search-as-you-type experience

Offer a better search experience with autocomplete, spell-check, synonyms and suggested terms

Attachment for Prescriptions

Comply with local regulations and allow your customer to buy medicines that require prescription. Validate the prescription prior to delivery saving potential returning costs.

SmartCheckout™

Exclusive & seamless password-free checkout experience.

Remote Consultative Selling

Amidst shifting consumer trends, physical stores struggle to attract customers. To adapt, businesses can use shareable carts. This allows brick-and-mortar sellers to seamlessly transition online, sharing products via platforms like WhatsApp, Messages, Facebook Messenger, and email to sustain sales.

Subscriptions

Enable customers to subscribe to essential products like diapers, personal care items, and medicines for recurring needs. Manage subscriptions and clients efficiently through a comprehensive dashboard.

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USE CASE

Powering advanced merchandising strategies for a Pharma leader.

Advanced mercendising

Using context-driven merchandising rules, Pague Menos has developed promotional strategies with its partners for specific brands in the search results.

Search bar to assist the needs of the customer

Using synonyms, Pague Menos suggests products for the most common needs of the customer, like headaches, fever, and more.

Search-orientated

Revenue share

Sessions of search results

USE CASE

large argentine pharmacies chain with more than 300 stores

Farmacity

The platform migration was not only executed perfectly, but we also managed to get our numbers to rise, even exceeding our goals.

Mariano Tordó, Ecommerce Manager

increase in number of
transactions

conversion uplift

RAPID TIME-TO-REVENUE

VTEX customers take on average
109 days to go-live

“After migrating it was clear how the VTEX Commerce Platform was aggregating to our business. We started to have unbelievable growth in revenue. We had great expectations, but the result was much better than that, it allowed us to advance in our business and really put in place all the activations we were looking for.”

Katriany Melo, Regional Digital ManagerPague Menos

“We are putting considerable effort into technology to deliver the best oral care marketplace for dentists, and we believe that the continued focus on product customization adds a lot of value to our dentist customers. The amazing part of this project is also the availability. Now, dentists can order any product they want, at any time. We have a broader range of delivery and covered areas, and dentists are making more orders, more frequently.”

Danilo Turbiani, Ecommerce DirectorColgate-Palmolive Brazil

“Having VTEX has benefited us a lot, I cannot imagine having made it through these challenging times without having a sufficiently robust platform. Another important thing that I highlight is the partnership approach that exists on the part of VTEX.”

Eurice Troya, CEO Locatel Colombia

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PARTNERSHIP

Start your VTEX Commerce journey with INNOBYTE, an official development partner

Through this partnership, Innobyte develops applications and implements VTEX commerce solutions for local customers.

Innobyte is a Romanian software development company specialised in eCommerce with over 16 years of experience developing secure and scalable online shops. Our team focuses on providing solutions with long-term business results and maximising the positive impact of digital transformation.

Our reference clients

REQUEST A FREE DEMO OF VTEX PLATFORM

At Innobyte, we’re dedicated to empowering businesses like yours to thrive in the digital marketplace.Are you ready to unlock the full potential of your online business? Request a personalized demo now to discover how our cutting-edge solutions can elevate your digital presence, enhance customer experiences, and drive unparalleled growth.

By filling out the form below, you’ll gain access to an exclusive demonstration of our platform tailored to your unique needs. Whether you’re seeking seamless omnichannel integration, robust inventory management, or advanced analytics insights, our experts are here to guide you through every feature and functionality. Don’t miss this opportunity to explore the future of eCommerce.

Enterprise Digital Commerce for Pharma and Healthcare

Scale fast with a complete and composable platform.

Digital Commerce Transformation for Pharmacies.